Thinking about publishing your book? Here are straight answers to the questions Aussie authors ask us most. Each answer gives you the short version first, then the detail. Still unsure? Have a chat with the team at our home page.
Yes. Australian authors can publish ebooks and paperbacks through Amazon KDP (Kindle Direct Publishing). You'll need an Amazon account, your tax details and an Australian bank account for payments. Your book can then appear on Amazon.com.au and other Amazon stores around the world. If you'd like help getting set up, our Custom Package lets you pick only the services you need.
Follow five steps: edit, proofread, layout the pages, design the cover, then upload. Each step matters, because readers notice mistakes quickly. Most authors take a few months to get through them properly. If you've stalled halfway, our Manuscript Rescue Package can help you finish.
The upload itself is easy. The tricky part is getting your files right, including page size, margins, fonts and cover measurements. Get any of these wrong and Amazon may reject the file, or the book may look unprofessional. That's why many authors hand the technical work to a book layout professional and focus on writing.
Amazon says a book can take up to 72 hours to go live after you upload it. The full journey takes longer, because editing, layout and cover design usually take a few months together. Rushing these steps often leads to errors and bad reviews, so plan your timeline and leave room for changes.
Start with a Word document. For the final version, paperbacks need a print-ready PDF and ebooks need an EPUB file, which lets the text fit different screens. Your cover is a separate file, and a paperback cover must match your page count. Our book layout service prepares all of these so they pass Amazon's checks first go.
Yes. Both versions sit together on the same Amazon page, so readers can choose the format they like. Each version needs its own file, and the paperback needs its own cover. Publishing both gives you more ways to earn. You can add an audiobook later too, which suits readers who listen on the commute.
Not for Amazon ebooks. For paperbacks, Amazon gives you a free ISBN, but then Amazon is listed as the publisher and you can only use that ISBN on Amazon. If you want to be the publisher and sell through other channels, buy your own from Thorpe-Bowker, Australia's ISBN agency. Check their current prices first.
Yes. You can use a pen name on your cover and book page, as long as it isn't misleading. Amazon still needs your real name for tax and payment details, but readers won't see it. A pen name works well for privacy or for writing in different genres.
It varies a lot. Many first-time authors earn modest amounts at first, while authors with several books, strong covers and steady marketing earn more over time. Earnings depend on your genre, price, how many readers find you and how many books you've published. Nobody can honestly promise results, so be wary of anyone who does.
For some authors, yes. The market is crowded, so your book needs to stand out. Books that are well edited, nicely designed and properly promoted have the best chance. Authors who treat publishing like a small business, with a plan and a budget, tend to do better than those who simply upload and hope.
It depends on your goal. If you want a professional book to share with family, clients or your community, it's usually worth it. If you want regular income, treat it like a small business and expect to wait. Costs add up, so compare our packages and start with what your book needs most.
Divide your total costs by what you earn per copy. For example, $3,000 in costs and $5 earned per copy means about 600 sales to break even. Remember to include extras like advertising and proof copies. Work out your figures before you start, so you know how many sales to aim for.
Common extras include proof copies, ISBNs, advertising, postage on your own copies, a website and changes after the first draft. Budget for these early so nothing catches you off guard. A simple spreadsheet listing every cost helps you stay on track.
Editing is usually the biggest cost, and readers notice poor editing and covers fast. Get a few quotes for book editing and cover design before you decide. Don't pick on price alone: ask for samples and check what's included. Doing a picture book? See Children's Book Publishing and Book Illustration.
A royalty is your cut of each sale. Ebooks pay 35% or 70%, depending on the price you set and where the book sells. Paperbacks pay 60% of the list price, minus printing costs. Amazon updates these rules from time to time, so check KDP's current terms before you set your price.
There's no reliable average. Some authors earn nothing for months, while others earn hundreds or thousands. Income grows with more books, better marketing and time. Most authors see sales build slowly, so treat early earnings as a bonus rather than a wage. Track your sales monthly and adjust your plan as you learn.
Partly. A book keeps selling without you, but sales usually dry up without ongoing promotion. Think of it as semi-passive income. Authors who keep adding new books and sharing their work with readers tend to earn more steadily. A good author website gives readers one place to find all your books.
Check similar books on Amazon.com.au. Price your paperback to cover printing and leave a profit, and expect ebooks to sell for less. A lower launch price can attract early readers and reviews. Avoid pricing far below your genre's norm, as it can make a book look low quality. Test your price over a few months.
A traditional publisher pays the production costs, so you pay nothing upfront. But publishers are hard to land, and you earn a smaller cut per sale. Self-publishing costs more upfront, yet you keep more of each sale and control the whole process. Think about your budget, timeline and how much control you want.
More books usually means more income, because readers who enjoy one book often buy the next. Many authors aim for one or two a year, but quality matters more than speed. A rushed book can hurt your reputation. Plan your next title while you promote the current one so momentum doesn't fade.
You don't have to, but editing, layout and cover design are worth paying for. Skipping them is the quickest way to lose readers and reviews. A fresh pair of eyes catches mistakes you'll miss after months with your own manuscript. If you only want one or two services, our Custom Package lets you choose.
It varies between companies. Most cover a mix of editing, layout, cover design, uploading and marketing. Some add extras like an author website or audiobook production. Always ask for a written list of what's included and what costs extra. You can compare what each of our packages includes to see which fits your book.
Ask what's included, who owns the rights, whether you keep all your royalties and whether there are extra fees. Ask to see past books and speak to past clients. Find out who does the work and how long it takes. A good company answers every question clearly and puts it all in writing.
Look for clear pricing, a written contract, a portfolio and real contact details. Search the company name online for reviews. Walk away from anyone who pressures you, hides their fees or promises a bestseller. Genuine companies are happy to answer questions and let you take your time.
Vanity publishers charge big fees and may keep your rights, push overpriced extras or make big promises about sales. With self-publishing, you stay in control and own everything, including your copyright and royalties. Before you pay anyone, check who holds the rights and where your book will be sold.
Most charge fees for their services, such as editing, design or marketing. Some also take a share of your sales or sell you extras. Neither model is automatically bad, but you should know which one a company uses before you sign. Ask for a full price list and check whether any ongoing fees apply.
It depends on the company, so ask first. Good support includes help with file changes, sales reports and promotion. Look for someone who stays in touch after your book is live. Our book marketing service helps you reach readers after launch. Ask what happens if you spot a mistake later, too.
For most, Amazon KDP, because that's where many readers shop for books. But relying on one platform can be risky. Many authors add others to reach more readers, especially customers who prefer different ebook stores. A mix of platforms spreads the risk and helps your book be found more widely.
Common options include Kobo Writing Life, Apple Books, Google Play Books, IngramSpark and Draft2Digital. Each has its own rules, fees and reach. Using more than one helps readers find your book wherever they shop. Managing several accounts takes time, so our Multi Platform Package covers several at once.
Yes. KDP lists your book in Amazon stores around the world, and you can set prices for each one. Print availability can differ between countries, so check each store. For wider reach, including other bookshops and libraries, try our Global Distribution Package.
It's print on demand: a copy is printed only when someone orders it, so you buy no stock upfront. You earn what's left after Amazon takes its printing cost and share. Printing costs depend on page count and size. Order a proof copy first to check the quality, and check KDP's current rates before pricing.
Amazon can remove your books and hold royalties. It's rare for authors who follow the rules, but it can happen. Keep your own copies of every file, follow Amazon's content and pricing rules, and consider selling on more than one platform so your book keeps earning if one account has a problem.
Amazon handles customer service, returns and refunds on its own site, so you don't deal with customers directly. Returned sales are taken off your royalties. If a reader complains about errors, fix the files and re-upload. Good proofreading cuts down returns, so it's a worthwhile investment.
Mostly, yes. Amazon lists your book but doesn't promote it. An author website and book marketing help readers find you. Start with simple steps like an email list, social media posts, reviews and local media. Marketing works best when you start before launch and keep going afterwards.
You keep the lot: copyright, and the right to sell your book elsewhere or turn it into an audiobook. The exception is if you join a program like KDP Select, which asks you to keep your ebook exclusive to Amazon for a set period. Read any contract carefully before signing rights away.
Yes. Readers who like one book often buy the next, so each new title helps the others. A series is especially good for this. Keep your covers and style consistent so readers recognise your work, and keep your files organised so you can update older books easily.
Self-publishing gives you control, speed and a bigger cut of each sale. Traditional publishing gives you a publisher's backing and bookshop access, but it's harder to get accepted and takes much longer. Think about what matters most to you: control, speed, income or support. Many authors try both.
Skipping editing, using a cheap cover, rushing to publish, pricing poorly and having no plan to find readers. Another common mistake is skipping the proof copy, so errors go live. A little planning and the right help avoids most of these problems.
It's not an official rule. People usually mean a small group of authors earns most of the money, so plan to market your book. It's a reminder that success takes effort, not luck. Focus on what you can control: quality, consistency and getting your book in front of readers.